Packaging, Marketing, and Design, and I have to give into current snobbery, citing Apple experiences… Even unboxing an Apple product is a religious experience?
Not quite, but if I recall, a dozen years ago, the company started working on smaller, more tight-fitting packaging. Net effect was to reduce waste, be more environmentally friendly, but that’s not totally what this is about.
I’m a big fan of Apple products, long before they were universally recognized for the i-cool factor. The packaging was minimal.
My main page, I’ve struggled, over the years, with the correct “look.” Less is more.
Like those Apple packages.