The title refers to the company’s slogan, an early marketing campaign, and growing up, as I did, in the shadow of the Dr Pepper Plant, the original deco sprawl, I’ve always held a certain fondness for that beverage. The “10-2-4” slogan was on the side of the sign, first time I went to jail. Which is another sad tale, best left for other venues.
I wasn’t always an angel.
The sign is from a slight diner in Marathon, TX. Might even be real and vintage, although, I’d have to wonder. However, the style of the ad is about right. Next to the Gage Hotel.