The title refers to the company’s slogan, an early marketing campaign, and growing up, as I did, in the shadow of the Dr Pepper Plant, the original deco sprawl, I’ve always held a certain fondness for that beverage. The “10-2-4” slogan was on the side of the sign, first time I went to jail. Which is another sad tale, best left for other venues.
Two Meat Tuesday (the book)
Pink Cake A commonplace book.
I wasn’t always an angel.
The sign is from a slight diner in Marathon, TX. Might even be real and vintage, although, I’d have to wonder. However, the style of the ad is about right. Next to the Gage Hotel.
http://www.bbc.co.uk/news/science-environment-11611915